Marketing Resources

Ontario Tourism Marketing Partnership Corporation (OTMPC) ResourcesBrandingToolkit

The OTMPC Brand Toolkit, Marketing Plan and other resources contain valuable information that our tourism industry partners can use to develop their own marketing plans and programs. The OTMPC collaborates with private and public sectors at home and internationally to develop and deliver research-driven marketing programs.

 


Apply for Ontario Tourism Marketing Partnership Corporation Grants Online

Applying for OTMPC’s Tourism Event Marketing Program (TEMP) and Tourism Industry Partner Program (TIPP) is now easier. Learn more about grants.


Destination Canada Resources

Destination Canada (also known as the Canadian Tourism Commission) has developed a series of tools for Canadian tourism businesses to help in efforts to attract travellers. Free and accessible to all tourism businesses, these tools are rich with insights on topics such as:

 

  • how to build an engaging visitor experience
  • enhancing your copywriting and photography for more marketing impact
  • key insights on how to better understand your customer using our award-winning market research platform, EQ.

View all the tools.

 

Social Media Cheat Sheet

View simple, straight-forward information about typical audiences, uses, and required posting information & images sizes for each of the most popular social media channels for business with this handy Social Media Cheat Sheet. Click here to view and download a copy.