The Factory Opens its Doors First to Former Kellogg’s Workers

LONDON, ONTARIO; April 10, 2018: The Factory is holding an exclusive event on Friday, April 13th for former Kellogg’s workers to give them first access to view and tour the transformed Kellogg’s factory.


Originally a cereal production plant in the heart of London which closed in 2014, the building needed a creative use for its very specific purpose.  Often called the “hero room”, the 115 ft tall ceilings which used to house five levels of production has been cleared out and repurposed with North America’s highest indoor ropes course at 75ft tall and a 20,000 square foot trampoline park.  Other attractions in The Factory include arcade, ultimate warrior course, virtual reality, escape rooms, and an indoor kids’ playground.  Future phases include an electric go-kart course and laser tag.


It was extremely important to The Factory’s owners to keep the heritage and features of the former Kellogg’s plant and you can find it throughout.  “We feel extremely privileged to be able to repurpose this fantastic building that has brought so much prosperity to London during its operating years,” said Dan Cassidy, owner, and GM of The Factory. The Factory left the building in a raw industrial state; you can view the hydraulic pipes that drove production in the hero room, take a glimpse at the ICC (Kellogg’s automated warehousing system), or giggle at the fruit loops stain on the west wall of the hero room. 


Click here to read the full press release.